United Breweries’ board has approved a Productivity and Cost Effectiveness Program aimed at improving operational efficiency and profitability amid regulatory pressure, high taxes and rising input costs. The programme includes business reorganisation, brewery network optimisation, portfolio rationalisation and cost controls across logistics, packaging and sourcing, and is expected to deliver sustained annualised savings of 3% to 6%, which the company plans to reinvest to drive long-term growth in the Indian beer market.
